Can a Passenger Just Get a Good Glass of Wine?
Well, it depends on what airline you are flying. And, of course, where you are sitting.
Wine has always been a tricky issue in the friendly skies. On one hand, they want to give you something reasonable but on the other hand they
want to pay as little for it as is humanly possible and will put the wine selection out to offer (tender it) to varying companies to see what they can get. Historically most airlines, domestically speaking, have had a poor track record so they have enlisted wine experts to help them out and give them a way of ‘promoting’ their wine program while making the ‘pain of paying’ slightly less as you are getting better quality more often than not. My friends Doug Frost (United) and Andrea Robinson (Delta) have helped bring the wine programs of the economy classes of those respective carriers way up. Ditto for ‘classless’ airlines like Jet Blue who has enlisted Josh Wesson (he of Best Cellars fame) to assist in the wine selection process driven by the value proposition. Continue reading »







